Publishers who wish to participate in AdMob must comply with our online AdSense programme policies.

All publishers are required to adhere to the following policies – so please read them carefully. If you fail to comply with these policies without permission from Google, we reserve the right to disable ad serving to your app and/or disable your AdMob account at any time. If your account has been disabled, then you will not be eligible for further participation in the AdSense and/or AdMob programme(s).


Content policies and restrictions

Behavioural policies


Invalid activity

Implementation guidance